The engagement

Six months. The founder and the business, at the same time.

One engagement covering both halves of the problem: consulting on the company, and coaching on the person running it. Neither one holds on its own.

Why both halves

Fixing one and not the other is why it did not work last time.

A consultant rebuilds the funnel and the founder still cannot sell it. A coach rebuilds the founder and there is still no system to catch the demand. We do both, in one engagement, in one order.

The founder

What changes in you

  • Calls with Nevin every fortnight, and weekly at the deeper levels
  • Mindset and identity work, grounded in certified NLP and hypnosis training
  • Communication coaching: pitch, present, sell, lead
  • Energy and performance, so the growth does not burn you down
The business

What gets built

  • Positioning, brand and message rebuilt
  • Website and funnel designed and built with you, yours to keep
  • CRM, follow-up and automation installed
  • Advertising launched on top of a system that converts
How the six months run

Four phases, in this order.

Advertising comes last on purpose. Spending on traffic before the message and the system are right buys more people the chance to bounce.

01 · Founder

Diagnose and decide

We map where the business actually leaks: the offer, the message, the numbers and the thinking underneath. Then the founder work starts.

Weeks 1 to 4

02 · Founder

Message and communication

Your positioning, your story and your voice, rebuilt and trained. On camera, on stage, in the room and on every page.

Weeks 5 to 8

03 · Business

The digital sales system

My team and I build it with you: site, funnel, follow-up, CRM and automation. You own all of it. No agency retainer, no handoff.

Weeks 9 to 16

04 · Business

Advertising and scale

Paid traffic goes on top of a system that already converts. Meta and Google run on real numbers, and by now you have the machine to hold the growth.

Weeks 17 to 24

The results it produced

The same sequence, run on real businesses.

Michel FrankenPina EspinosaLionel Croes
$1M+ per year, still climbing
Inner VibeOuter VibeDigital VibeWorld Wide Vibe

The business started growing immediately. Once the digital layer was added, Aruba Heat crossed 1 million in annual revenue and continues to climb.

Michel Franken
Founder, Aruba Heat · Aruba
How it works

A small number of companies each season.

I take every call myself, which is the reason the number is small and the reason there is a waiting list rather than an opening whenever you ask.

Before you ask

The five questions everyone has.

Is this coaching or consulting?

Both, and that is the point. Consulting on the business: positioning, systems, advertising. Coaching on the founder: mindset, energy, communication. You do not choose one, because one without the other never holds.

What kind of business is this for?

Established businesses, typically around or past a million a year, who are good at the work and know their vibe and their digital presence have not caught up to their level. If you are still building, the Circle is the better room, and it is a real start.

What does it cost?

Engagements run six months and start at $1,000 a month, scoped to your business on the first call. If we are not the right fit, that call alone leaves you with a plan worth far more than it cost you.

Who does the building?

I lead every engagement personally and my build team executes with me. You are never handed off to an agency. One process, one person in front of it.

Do I need to be technical?

No. The system is built for you and around you, and you learn to run it in plain language. The technical weight is ours.

Not ready for an engagement? The Digital Freedom Circle runs the same sequence in a group room, at $150 a month.

Apply

Tell us where you are.

Six questions, about two minutes. I read every application myself and reply personally within two business days.

Question 1 of 65 left

Question 1 of 6. First, what is your name?

Your name

So I know who I am writing back to.

Takes 2 minutes. Nevin reads it himself and tells you where to start.

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